vtu mba 4th sem notes, Previous Year Question Paper & books

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Core specialisation subjects

Marketing specialisation 

1. Sales Management (16MBAMM401)   Notes   Question Paper   Book

2. Integrated Marketing Communications (16MBAMM402)   Notes   Question Paper   Book

3. E-Marketing             (16MBAMM403)   Notes   Question Paper   Book
4. Strategic Brand Management  (16MBAMM404)   Notes   Question Paper   Book

5. Rural Marketing    (16MBAMM405)   Notes   Question Paper   Book

6. International Marketing Management  (16MBAMM406)   Notes   Question Paper   Book

financial specialisation

1. Mergers, Acquisitions & Corporate Restructuring   (16MBAFM401)   Notes   Question Paper   Book
 
2. Risk Management and Insurance    (16MBAFM402)   Notes   Question Paper   Book

3. Tax Management                                       (16MBAFM403)   Notes   Question Paper   Book
4. International Financial Management  (16MBAFM404)   Notes   Question Paper   Book

5. Financial Derivatives                             (16MBAFM405)   Notes   Question Paper   Book

6. Corporate Valuation                              (16MBAFM406)   Notes   Question Paper   Book

Human Resource Specialisation

1. Public Relations                                  (16MBAHR401)   Notes   Question Paper   Book

2. Workplace Ethics & Value System (16MBAHR402)   Notes   Question Paper   Book

3. International Human Resource Management   (16MBAHR403)   Notes   Question Paper   Book
4. Organisation Change and Development    (16MBAHR404)   Notes   Question Paper   Book

5. Strategic Talent Management       (16MBAHR405)   Notes   Question Paper   Book

6. Personal Growth & Interpersonal Effectiveness  (16MBAHR406)   Notes   Question Paper   Book ​

Dual Specialisation 

Marketing & Finance Specialisation

1. Sales Management (16MBAMM401)   Notes   Question Paper   Book

2. Integrated Marketing Communications (16MBAMM402)   Notes   Question Paper   Book

3. E-Marketing             (16MBAMM403)   Notes   Question Paper   Book
​4. Mergers, Acquisitions & Corporate Restructuring   (16MBAFM401)   Notes   Question Paper   Book
 
5. Risk Management and Insurance    (16MBAFM402)   Notes   Question Paper   Book

6. Tax Management                                       (16MBAFM403)   Notes   Question Paper   Book

Marketing & Human resource specialisation

1. Sales Management (16MBAMM401)   Notes   Question Paper   Book

2. Integrated Marketing Communications (16MBAMM402)   Notes   Question Paper   Book

3. E-Marketing             (16MBAMM403)   Notes   Question Paper   Book
​4. Public Relations                                  (16MBAHR401)   Notes   Question Paper   Book

5. Workplace Ethics & Value System (16MBAHR402)   Notes   Question Paper   Book

6. International Human Resource Management   (16MBAHR403)   Notes   Question Paper   Book

Finance & human resource specialisation

1. Mergers, Acquisitions & Corporate Restructuring   (16MBAFM401)   Notes   Question Paper   Book
 
2. Risk Management and Insurance    (16MBAFM402)   Notes   Question Paper   Book

3. Tax Management                                       (16MBAFM403)   Notes   Question Paper   Book
​​4. Public Relations                                  (16MBAHR401)   Notes   Question Paper   Book

5. Workplace Ethics & Value System (16MBAHR402)   Notes   Question Paper   Book

6. International Human Resource Management   (16MBAHR403)   Notes   Question Paper   Book